adidas Officially Confirms Its Partnership With Kanye West
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adidas Officially Confirms Its Partnership With Kanye West

4. December 2013

After first unofficial rumors about Kanye West’s 10 million dollar deal with adidas, the german brand officially confirmed their partnership. The collaboration between the rapper and adidas will start in the upcoming year.

“For 2014, we welcome to the adidas family one of the most influential cultural icons of this generation, Kanye West. Well known for breaking boundaries across music, film and design and partnering with our history in street wear culture and leading innovations in sport, we look forward to creating a new chapter. Details to follow.” – adidas

Details of the collaboration are still unclear but we can’t wait to take a first look at some adidias x Kanye West products.

Credits: adidas



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